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CONTENT MANAGEMENT SYSTEM
A Content Management System (CMS) is a system used to manage the content of a Web site. This Web based publishing element permit the user to use a template or a set of templates as well as wizards and other tools to develop or modify Web content. Your web content may range of from articles, presentations, and pictures to products and streaming audio. There's a massive choice of things you might want to do with this content. You may need systems for authoring this content, meta tagging it, editing it, or having individuals collaborate on it. And let’s not forget the work flow, the security, the personalization and syndication of all your information. The Content Management System addresses these challenges without the thousands of dollars to maintain it. Get complete control over your Web site.
BIZE Content Management System features an award-winning interface, dominant workflow, content publishing and integrated web analytics, CRM and campaign administration. We can rapidly implement your online business strategy, thanks to a strong development architecture our CMS systems provide. Our innovative Content Management System, stands apart from other web systems with features such as robust capabilities and extreme flexibility to design anything you wish. It’s search engine friendly, provides optimized meta data, and the capability to create and adjust content for your website with no technical experience. With its easy to use content editors you can view the appearance of your web pages while you work including accessing previous versions as well as make use of features from other modules, such as forms and newsletter items, you can effortlessly develop a personalized, professional website to fit the specific needs of your business. Our CMS modules are available for common Web site functionality such as Press Releases, Newsletters, and Calendars. If quick, affordable deployment is one of your business requirements, these modules will assist you in achieving your goals. In addition to its design and content editing capabilities, you are also able to manage the technical aspects of your website, such as user access rights, page structure, and menu items. BIZE - Implementing with Ease You want a smooth implementation for your Content Management System. To accomplish your desired results, talk with one of our experienced Content Management System experts. |
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BIZE provides the Search Engine Marketing (SEM) solutions to fit your business needs and increase your ROI on marketing initiatives. We design and implement SEM campaigns developed from your core business objectives giving prominence on search engine optimization (SEO) and provide various forms of SEM mediums used in a campaign: Natural search engine optimization (SEO) Natural Search Engine Optimization is the most effective means of SEM available today. Visitors whom find your website from natural search engine inquiries remain there much longer and look at the site in more detail than those arriving there by other means. This is the typical and most effective marketing medium to launch a campaign. Natural search results last longer. When any website reaches the top of the results, it remains there for months. However, with PPC marketing, when the advertiser decides to stop spending money, listings instantly disappear. Hence, when your website is appropriately and dynamically managed, PPC is an excellent support to any natural SEO campaign. Pay per click (PPC) management PPC management, if done appropriately and in a timely manner, can raise ROI along with a well-executed natural SEO campaign. PPC management is an ideal option for websites targeting the immediate establishment of a superior online presence. It helps achieve a greater market share than what is obtainable with a purely SEO approach. Additionally, PPC advertising campaigns can also provide immediate website revenue while you wait for the relatively slower natural results to appear. Shopping Engines Websites with hundreds of products should always list their well-designed catalogs in shopping engines such as Yahoo, Google, MSN, Froogle, BizRate, Shopzilla, and eBay just to name a few. This is a best practice for companies with a large number of products for sale. Contextual advertising Websites offering products to specific niche markets perform well with contextual advertisements via Search Engine Marketing. These advertisements are often inserted within blogs and news sites available to a worldwide audience. Contextual advertisements can also come with the potential of boosting natural search positions for your company via important and strategically placed links. |
Competitive research on the web is a very wide and largely unexplored arena on the internet. But we can determine the strengths and weaknesses of the competition and then utilize this information to develop your own website along very successful lines. With appropriate data analysis and tracking, your keyword ranking and website traffic will increase tremendously.
Once you have ascertained the objectives and goals for your website review your competition. You can find out about potential competition you never heard about with the use of search engines. Perform a search in Yahoo and Google for the key words that a customer might use while looking for you, and discover new businesses similar to yours operating internationally with a highly attractive site. That site is enticing clients that could have been yours.
When searching competitive websites, note some of the following essentials:
- The company name
- The exact address
- Important points do they get across to target clients
- The deficiencies of their site or their company
- Elements of their site you want to have
Send all the information to us via email, and we’ll size them up. We will even go further and look harder for more of your competition, since we are quite good at doing research online initiatives. We will find out who are linking up to your competition from every portal, blog, directory and online news articles.
By evaluating your competition, we can identify their strengths and weakness in the types and methods of presentation of products and services, SEO techniques and how they corner opportunities. This will reveal the real challenges that your website will face.
Your website will gain immensely from competitive research and analysis. It will open up insights on the pulse of your visitors and bring new ideas and methods for you to attract and convert new visitors into customers.
Next, find the websites that you like -- whether they are similar to your business or not. We need to establish what your site will look like – and if needed, how we can enhance an existing one. If you already have favorites, let us know what elements of those sites you want to introduce. Buttons, animated graphics, interactive elements and the way information is presented can be integrated or enhanced for your own site.
Provide us with your wants and needs. Out experts in competitive research can incorporate these elements into your website. Additionally, point out what you don’t like so we can make sure your website captures the atmosphere you envision. After all, your satisfaction is what we thrive on.
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Choosing an Open Source CMS
How can you get the best open source Content Management System (CMS) for your needs? Before getting into uncertain territory lets validate a few things: - A Content Management System manages website content, including linking pages and controlling how the pages look. CMS makes it easier for users to create, edit, and upload content on a website;
- CMS can be acquired with commercial and Open Source licenses. It can be written using languages such as PHP, Perl, ASP, JSP, etc. Let us focus on open source CMS written in PHP; and
- Content can denote news, articles, blogs, wikis, forum posts, picture galleries, source codes, file for downloading, product for e-commerce, etc.
There is no single simple answer to choosing the appropriate Open Source CMS for your needs. The following criteria can be your yardstick in open source CMS selection: - Define your content and its purpose.
- Determine your entry format/s: text, images, video, audio, XML, PDF, HTML, spreadsheets, etc.
- Decide on how content should be stored
- For open source projects, community support is vital.
- Have limitless options for CMS add-ons.
- Ensure security for your site.
With the above criteria start experimenting with CMS while you do a lot of research. Use any search engine to get to CMS open source sites. Each CMS package has its strengths and weaknesses. It is imperative to choose a CMS package that will fit how you want to present your content and how secure you want your site to be. Customizing your open source CMS will be an adventure trip of rapid discoveries at the pace you can do. Surf and read as much as you can on the CMS you choose. Make comparisons on the features of different CMS packages that you want to try and see for yourself. Check out CMS ratings, including top hits. Now you must decide which features and functions you need. This list can help you to decide on what you can possibly want or need: - Content storage (flat files or databases)
- Event calendar
- upload/download area
- image gallery
- poll or survey tool
- multi-language support and translation function
- WYSIWYG content editor
- Security features
Other components and modules called plug-ins provide add-ons to the core system. Some of the features you want may not be available as part of the core or add-ons. This may lead to buying a commercial add-on product via a third party developer. Once you decide on the base system and the add-on features, the website look is now up for determination. The internet is loaded with thousands of free or commercial templates that you can use and innovate according to your needs. Some of the CMS even have template selections to look into. The room for exploration, improvement and ingenuity is endless. Once get a CMS that you like, read all the literature you can get on it and do experimentation until you get what you exactly want. |
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Choosing an Internet Merchant Account
Internet merchant accounts are those accounts wherein payments made with credit cards can be transferred to a specified account by customers making purchases online. These are operated by a third party on behalf of the merchants. Internet merchant accounts accept all kind of online payments to make it an easy transaction for the consumer.
How It Works
Credit card payments routed through your web site requires many interrelated components. Three layers lie between the customer and your bank account: Payment Gateway - This transmits a customer’s order to and from an internet merchant account. The gateway enables you to accept customer billing information (credit card number, expiration date, and payment amount), validation steps that must be followed and actual billing of the credit card. Internet Merchant Account - is an account with a bank that permits you to accept credit card payments from your clients. The payment gateway transmits the billing information to the internet merchant account provider. Most banks, however, do not provide online merchant accounts since internet transactions are highly prone to credit card fraud. Security versus fraud is a major consideration in choosing a provider. Web Site – Whatever merchant provider and gateway service you choose, your website needs to integrate with your service providers. Most providers should include detailed web integration procedures. Costs
Determining the total costs of your provider can be risky. Typically, an internet merchant account will charge up front Application Fees, Fixed Transaction Fee, Termination Fees, Miscellaneous Fees with a Discount Rate. Up Front Application Fees
This covers costs for processing your application. Many providers will often waive these fees. Fixed Fee
The majority of providers require a monthly fixed fee referred to as your statement fee. They will also require you to pay a monthly minimum of $25. This means you will pay an additional $25 per month (aside from the monthly statement fee) just to have a merchant account . Fixed Transaction Fee
Ranging from $0.20 to $0.30, this is the fixed fee portion of each sale. This fee is the same for every type of transaction. Termination Fee
This may apply if you cancel your merchant account within a specified period of time. Some providers require a long three year commitment. Miscellaneous Fees
If a customer requests a refund to be credited to their credit card, an internet merchant provider will charge you a separate fee (about $10 - $20). Read the proposed contract carefully, as “special fees” may be applied to you. Discount Rate The discount rate – ranging from 2 to 4 percent – is the commission the provider earns on each sale. Theoretically, if the discount rate offered is 3%, and you receive a sale over your web site for $20, you will owe 60 cents to your provider. Getting a provider
Before you select your internet merchant provider, study all the cost components. Correlate these with your projected sales data to be able to anticipate what your internet merchant account costs will be. |
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