Web 2.0 is a term describing today’s trend in the use of Web technology and web design that enhances creativity, information sharing, and cooperation among users. 

This trend is about the development and evolution of web-based communities and hosted services, such as social-networking sites, Wiki’s and Blogs. Revolutionary new ideas are the foundation of Web 2.0 that spans social networking, user-generated content and collective intelligence. Web 2.0 was used for the first time in 2004. Individuals and enterprises alike are evolving in the new realities existing in the Web. 

The Web as a platform

The Web itself can serve as an operating system. This has given rise to new opportunities for software vendors and end-users. New products and services via desktop functionality capabilities improve existing website application functionality and results. 

Rich User Experience and Usability

Simple layouts, easy navigation and high readability denote Web 2.0 style. Developers are able to enhance websites and user interfaces easily. The use of AJAX (Asynchronous JavaScript and XML) enables rich-client internet applications (RIAs) that are highly interactive and productive than run of the mill web applications.

Composite

The latest web development trend has given rise to the mash-up (composite or hybrid) web application. More websites come up with XML feeds and APIs that give developers mix-and-match flexibility to create unique and innovative services based on third-party authorized information. 

Architecture of Participation

High-end Web 2.0 projects engage their clients’ participation in your product design and development to get more customers to consistently patronize your offerings. 

The architecture of participation amasses collective intelligence and attracts millions of daily site visitors. This has led to the success of YouTube, Wikipedia, Digg and many other Web 2.0 websites. The rich body of knowledge generated by site users themselves ensures the perpetual evolution of sites to greater and better levels. 

Perpetual Beta

Web 2.0 software is about thoroughgoing services that are always available and continuously improved. This introduces a new approach to updates and enhancements that can be delivered monthly, weekly or daily without interrupting web system operation. In the “perpetual beta” model, users are co-developers and real-world testers of applications. Software developers easily get feedback and produce services that cater to current customer needs and specifications.

Web 2.0 development

With the competence gained in years of service and practice, we can provide expertise in Next-generation Portals, Rich Internet Applications, Composite Applications, Software as Service Applications and Enterprise Mash-ups. 

Technology Assessment and Architecture

Compared to traditional web applications, Web 2.0 technology contains significant complexity in the implementation, testing and support of applications. We therefore give utmost attention to the proper selection and effective utilization of Web 2.0 methods, frameworks and techniques that include server-side software, client-side software, RSS, security protocols, XHTML markup, ActiveX controls, applets, real-time push, APIs, etc.

Implementation, Continuous Support and Improvement

With client predetermined objectives and parameters, we deliver comprehensive business logic, efficient performance, business and technical scalability in the solutions we provide. We help clients integrate solutions with new features and added services to existing functionalities.